Summary
I am exploring opportunities that will take full advantage of my extensive marketing communications experience, as well as my graphic design background and expertise. With my record of improving profits, extending market penetration, developing compelling merchandising campaigns and managing significant cost containment, my objective is to locate a position as Director of Marketing Communications with a challenging and fast-paced company
Work Experience
| COMPANY | POSITION HELD | DATES WORKED |
|---|---|---|
| Marinco Electrical Group | Director / VP | 11/2005 - 11/2009 |
| ANCOR Marine Grade Products | Director / VP | 11/2000 - 11/2005 |
| Ann Mitchell Designs | Self-Employed | 2/1997 - 11/2000 |
Education
| SCHOOL | MAJOR | YEAR | DEGREE |
|---|---|---|---|
| Hobart & William Smith College | Psychology | 1987 | Bachelor Degree |
| York Preparatory School | High School | 1983 | High School/GED Degree |
Job Details
Highlights:
Orchestrated complete repackaging/merchandising project of 150+ item product line. Increased sales and decreased product returns at retail level by 93% within first 30 days. Earned Visual Merchandiser of the Year Award from largest marine retailer in US. Successfully developed and implemented new PR campaign, increasing media and press coverage by over 300% in initial 12 months Responsible for development, design and production of over 8 product catalogs per year, encompassing over 8,000 specialty electrical parts across five marketsCompanies I like:
Lucas Film, Amy's Kitchen, The GAP, Leap Frog, Sonoma County Wineries,
Job Skills
Keywords
Responsibilities
Design and produce global sales and marketing support material to include product packaging, brochures, print and web advertising, trade show graphics, customer catalog design, new product launch collateral
• Responsible for development, design and production of over 8 product catalogs per year, encompassing over 8,000 specialty electrical parts across five markets
• Successfully developed and implemented new PR campaign, increasing media and press coverage by over 300% in initial 12 months
• Directed over 30 photo shoots per year for web, trade show, catalog and advertising campaigns
• Conceptualized, designed and managed complete redesign of integrated company web site
• Manage national and international trade show strategies and execution plans



