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Summary
Advertising or Marketing Communications full-time, contract or freelance. Copy Director/Writer.
Work Experience
| COMPANY | POSITION HELD | DATES WORKED |
|---|---|---|
| Liberty Mutual | Individual Contributor | 4/2004 - /2008 |
| Blue Cross Blue Shield of Rhode Island | Individual Contributor | 2/2002 - /2004 |
| Fidelity Investments, Advertising Unit | Individual Contributor | 3/1999 - /2002 |
| Travelers Life & Annuity | Manager | 9/1990 - /1999 |
| Various | Individual Contributor | 8/1982 - /1990 |
Education
| SCHOOL | MAJOR | YEAR | DEGREE |
|---|---|---|---|
| Wesleyan University | English | 2001 | Master Degree |
| Trinity College | English | 1995 | Master Degree |
| University of Connecticut | English | 1980 | Bachelor Degree |
Job Details
Highlights:
At Fidelity Investments, Internal Ad Agency, managed/implemented development of spec internet HTML direct mail and banner ads to persuade a Fidelity affiliate to pull its business from an outside agency and hire Fidelity's inside ad agency. Won the account based on creativity and marketing strategy, bringing new income stream into the Fidelity agency. At Travelers: • Received Hartford Advertising Club Silver Award for 401(k) product launch kit. • Earned International Association of Business Communicators Bronze Quill Award for agent recruitment kit. • Managed direct mail project that drew a 10% direct response from inactive account holders. • Positioned company for competitive online presence by collaborating with team to develop Travelers’ first external website. Academic: earned two graduate degrees at night from high profile schools.Companies I like:
Google, Monster, Starbucks, Apple, Satchi&Satchi, Bose, Cohen Brothers, Playboy
Job Skills
Keywords
Responsibilities
Creative Writing with project authority and ability to work autonomously. A culture that defies conservative corporate institutionalism and expects expression of new ideas and contrapuntal opinions
